Close-up of a woman with light brown hair, wearing a beige sweater, facing right. The image features large text overlaying her face and body that reads 'ISSUE ISSUE' and smaller text with similar words.

Made in 2025

BRAND IDENTITY, SOME

ISSUE ISSE is a conceptual fashion platform honoring personal style and creative expression beyond ever-changing microtrends.

The brand identity blends sophistication with a sense of ease – pairing poetic minimalism with playful, unexpected details. The visual communication embraces a timeless and romantic tone, while remaining approachable and rooted in integrity.

ISSUE ISSE

Close-up black and white portrait of a woman's face with her eyes closed, overlaid with the word 'ISSUE ISSE'.
A graphic design layout featuring the brand name/logotype "ISSUE ISSE" in various sizes and fonts on a light background.
A black and white magazine with a woman's face on the cover, labeled "ISSUE ISSE" on the floor next to a piece of furniture.
Technical grid of the wordmark logotype 'ISSUE ISSE' including measurements.
A graphic display of fonts, showing the new Haas Grotesk Display 65 Medium font and Times Regular font styles, with alphabet and punctuation examples.
A woman with gray hair styled in an elegant updo, seen from behind, is holding a bowl and chopsticks. She is wearing a patterned top. In the background, a man and a woman are sitting at a table in a traditional Japanese-style room with shoji screens.